Farm efficiency through additives
PROMOTE™ by Provimi™ is a selection of innovative and impactful additives, as well as unique services backed up by extensive research and feed-application insights that will help customers to improve farm efficiency.
Among the Promote™ range, a good example is the development of Promote’s natural antioxidant, called Proviox™. Ten years ago Provimi™ launched Grape PP which was the first generation based on grape extract. Further research on polyphenols' mode of action and antioxidant capacity assessment has led to the development of the second product generation called Proviox™. The product is unique, combining selected sources of polyphenols, and has been developed following a strict process in order to provide consistent and large antioxidant protection.
The purpose of Promote™ additives is to bring more consistent, efficient and reliable solutions in order to improve farm efficiency.



Recent research
Recent research done at Cargill Animal Nutrition Innovation Center in Velddriel (NL) shows that the supplementation in breeders was positively impacting the performance of the offspring thanks most probably to a stronger antioxidant protection and a better embryo development. This new result shows that the product is highly efficient and affects the animal metabolism differently compared to Vitamin E. The combination of both products gives some additional benefits allowing cost savings and improved performances.